Political Public Relations: origins, challenges and applications
When compared to corporate public relations, political public relations are still a new field of study, which nonetheless has a great development potential. This article presents a reflec- tion on public relations in the political sphere, by remembering its conceptual grassroots and studying the cha...
| Main Author: | |
|---|---|
| Format: | article |
| Language: | por |
| Published: |
2014
|
| Subjects: | |
| Online Access: | https://doi.org/10.17231/comsoc.26(2014).2028 |
| Country: | Portugal |
| Oai: | oai:journals.uminho.pt:article/1149 |