Political Public Relations: origins, challenges and applications
When compared to corporate public relations, political public relations are still a new field of study, which nonetheless has a great development potential. This article presents a reflec- tion on public relations in the political sphere, by remembering its conceptual grassroots and studying the cha...
| Autor principal: | |
|---|---|
| Formato: | article |
| Idioma: | por |
| Publicado em: |
2014
|
| Assuntos: | |
| Texto completo: | https://doi.org/10.17231/comsoc.26(2014).2028 |
| País: | Portugal |
| Oai: | oai:journals.uminho.pt:article/1149 |