Tourists’ Characteristics, Travel Motivation and Satisfaction

Our society is growing older and it is important to develop the senior tourism market. Consumers aged 55 and older are a fastest growing market segment and a major business opportunity. The purpose of this research is to develop and test a model to investigate the characteristics of the senior touri...

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Bibliographic Details
Main Author: Silva, Osvaldo Dias Lopes da (author)
Other Authors: Medeiros, Maria Teresa Pires de (author), Moniz, Ana (author), Tomás, Licínio Manuel Vicente (author), Furtado, Sheila (author), Ferreira, Joaquim A. (author)
Format: bookPart
Language:eng
Published: 2020
Subjects:
Online Access:http://hdl.handle.net/10400.3/5527
Country:Portugal
Oai:oai:repositorio.uac.pt:10400.3/5527