Service quality strategy implementation : a model and the case of the Algarve hotel industry
This is the third of a series of papers addressing the problem of service quality strategy implementation. The first paper focuses on service quality as a function of quality gaps and proposes a comprehensive model that amplifies the areas where to look for service quality gaps (Cândido & Morris...
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| Formato: | article |
| Idioma: | eng |
| Publicado em: |
2014
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| Texto completo: | http://hdl.handle.net/10400.1/3713 |
| País: | Portugal |
| Oai: | oai:sapientia.ualg.pt:10400.1/3713 |