Mergers and acquisitions : Pernod Ricard and Beam

The spirits industry is consolidating with more than 40 M&A deals in 14 years. Organic growth is not the only priority major players have. In order to maintain their position on top, big producers and marketers of spirits have long been following a regular strategy of acquisitions and divestitur...

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Detalhes bibliográficos
Autor principal: Boquinhas, David Jorge Martins (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2014
Assuntos:
Texto completo:http://hdl.handle.net/10400.14/15810
País:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/15810