Mergers and acquisitions : Pernod Ricard and Beam
The spirits industry is consolidating with more than 40 M&A deals in 14 years. Organic growth is not the only priority major players have. In order to maintain their position on top, big producers and marketers of spirits have long been following a regular strategy of acquisitions and divestitur...
| Main Author: | |
|---|---|
| Format: | masterThesis |
| Language: | eng |
| Published: |
2014
|
| Subjects: | |
| Online Access: | http://hdl.handle.net/10400.14/15810 |
| Country: | Portugal |
| Oai: | oai:repositorio.ucp.pt:10400.14/15810 |