The evolving profile, role and relevance of the medical director in a pharmaceutical company

Over the last years, operations in Pharmaceutical Companies have become more complex, trying to adapt to new demands of the market environment. Overall, the observed change of paradigm requires adapting, mainly by the setting of new priorities, diversification of investments, cost containment strate...

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Detalhes bibliográficos
Autor principal: Pereira, Carla Raquel Xavier (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2018
Assuntos:
Texto completo:http://hdl.handle.net/10773/15616
País:Portugal
Oai:oai:ria.ua.pt:10773/15616