The evolving profile, role and relevance of the medical director in a pharmaceutical company

Over the last years, operations in Pharmaceutical Companies have become more complex, trying to adapt to new demands of the market environment. Overall, the observed change of paradigm requires adapting, mainly by the setting of new priorities, diversification of investments, cost containment strate...

Full description

Bibliographic Details
Main Author: Pereira, Carla Raquel Xavier (author)
Format: masterThesis
Language:eng
Published: 2018
Subjects:
Online Access:http://hdl.handle.net/10773/15616
Country:Portugal
Oai:oai:ria.ua.pt:10773/15616