The potential of digital marketing in the promotion of low-density territories: the case study of Mirandela municipality

Information and communication technologies (ICT’S) have introduced a new form of society, the network society, with the paradigm based on digital marketing. This form of communication has constantly evolved due to its intensive study and the exponential increase in its use. The imposition of digital...

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Bibliographic Details
Main Author: Cunha, Manuela (author)
Other Authors: Correia, Ricardo (author), Carvalho, Aida (author)
Format: conferenceObject
Language:eng
Published: 2021
Subjects:
Online Access:http://hdl.handle.net/10198/24510
Country:Portugal
Oai:oai:bibliotecadigital.ipb.pt:10198/24510