The potential of digital marketing in the promotion of low-density territories: the case study of Mirandela municipality

Information and communication technologies (ICT’S) have introduced a new form of society, the network society, with the paradigm based on digital marketing. This form of communication has constantly evolved due to its intensive study and the exponential increase in its use. The imposition of digital...

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Detalhes bibliográficos
Autor principal: Cunha, Manuela (author)
Outros Autores: Correia, Ricardo (author), Carvalho, Aida (author)
Formato: conferenceObject
Idioma:eng
Publicado em: 2021
Assuntos:
Texto completo:http://hdl.handle.net/10198/24510
País:Portugal
Oai:oai:bibliotecadigital.ipb.pt:10198/24510