Innovative marketing approaches as triggers to rural tourism sustainability: an in-depth analysis to existing literature

Rural tourism has become a truly relevant economic activity, with visible impacts (social and economic) to regional and national development and overall sustainability. The sole characteristics of rural destinations make them extremely attractive to tourists that search for experiences away from the...

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Detalhes bibliográficos
Autor principal: Rodrigues, Sónia (author)
Outros Autores: Correia, Ricardo (author), Gonçalves, Ramiro Manuel Ramos Moreira (author), Martins, José (author)
Formato: conferenceObject
Idioma:eng
Publicado em: 2021
Assuntos:
Texto completo:http://hdl.handle.net/10198/24508
País:Portugal
Oai:oai:bibliotecadigital.ipb.pt:10198/24508