Agent-based simulation of consumer occupancy distribution in shopping centers

Where are the most frequented areas inside a shopping center? The answer to this question can help us find the optimal places to put advertisement, set its price, or even optimize the locations of the stores. This dissertation studies the applicability of simulation techniques to the clients’ circul...

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Detalhes bibliográficos
Autor principal: Baptista, Rui Pedro Matias Ferreira (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2021
Assuntos:
Texto completo:http://hdl.handle.net/10362/127798
País:Portugal
Oai:oai:run.unl.pt:10362/127798