Using customer segmentation to build a hybrid recommendation model
The growing trend in leisure tourism has been closely followed by the number of hospitality services. Nowadays, customers are more sophisticated and demand a personalized and simplified experience, which is commonly achieved through the use of technological means for anticipating customer behavior....
Autor principal: | |
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Outros Autores: | , |
Formato: | conferenceObject |
Idioma: | eng |
Publicado em: |
2022
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Assuntos: | |
Texto completo: | http://hdl.handle.net/10071/25443 |
País: | Portugal |
Oai: | oai:repositorio.iscte-iul.pt:10071/25443 |