The Persuasive Roles of Digital Games: The Case of Cancer Games
Using behavioral scientist B. J. Fogg’s conceptual framework on the role computer technology plays for users as a starting point, this article argues that persuasion through digital games can be approached from three different perspectives: digital games as media for persuasion, digital games as too...
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| Formato: | article |
| Idioma: | eng |
| Publicado em: |
2018
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| Texto completo: | https://doi.org/10.17645/mac.v6i2.1336 |
| País: | Portugal |
| Oai: | oai:ojs.cogitatiopress.com:article/1336 |