Nokia- The surprising success of textbook wisdom

What is the secret behind Nokia’s phenomenal success in mobile phones? More generally, how to succeed in a turbulent high technology market? Historical and comparative studies bring understanding not only about past phenomena, but also insights about current and coming ones. In this paper we compare...

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Detalhes bibliográficos
Autor principal: Pantzar, Mika (author)
Outros Autores: Ainamo, Antti (author)
Formato: article
Idioma:eng
Publicado em: 2016
Assuntos:
Texto completo:http://hdl.handle.net/10400.12/4774
País:Portugal
Oai:oai:repositorio.ispa.pt:10400.12/4774