Empathy and solidarity: communication strategies of Ceará fashion brands in Instagram in times of pandemic
From the first time that COVID-19 was mentioned up until the establishment of a nearly global lockdown there was not much time lapsed. A sanitary crisis that immediately impacted the economy, changing the way to conduct businesses and forcing companies to adapt to a new reality that now relied massi...
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| Format: | article |
| Language: | por |
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2020
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| Online Access: | https://www.revistacomunicando.sopcom.pt/index.php/comunicando/article/view/44 |
| Country: | Portugal |
| Oai: | oai:revistacomunicando.sopcom.pt:article/44 |