In-company project: An integrated communication plan to increase the usage of the e-floater sharing service in Lisbon
This Master’s project is an in-company project about the micro mobility company Floatility that offers an electric micro scooter sharing service with its three-wheeled e-floater. The company figured out that most its e-floater trips were conducted by users who did three or more trips. In order to ad...
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| Formato: | masterThesis |
| Idioma: | eng |
| Publicado em: |
2020
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| Texto completo: | http://hdl.handle.net/10071/19880 |
| País: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/19880 |