The effect of user-generated content on tourist behavior: the mediating role of destination image

The importance of the Internet on the image formation process has been widely recognised by both academic and practitioners. Despite the increasing use of user-generated electronic content as an information source for tourists, its influence on destination image formation is not yet fully understood...

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Detalhes bibliográficos
Autor principal: Alcázar,María del Carmen Hidalgo (author)
Outros Autores: Piñero,María Sicilia (author), Maya,Salvador Ruiz de (author)
Formato: article
Idioma:eng
Publicado em: 2014
Assuntos:
Texto completo:http://scielo.pt/scielo.php?script=sci_arttext&pid=S2182-84582014000300019
País:Portugal
Oai:oai:scielo:S2182-84582014000300019