The potential of car sharing for automotive dealers

Shouldcar dealerships includecar sharing in their business model? This question is answered by (i) analyzing the car sharing market, (ii) studying the current opportunities and challenges of car dealers, (iii) conducting a survey ofpotential users of car sharing,and (iv) interviewing automotive indu...

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Detalhes bibliográficos
Autor principal: Greif, Jana Simone (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2020
Assuntos:
Texto completo:http://hdl.handle.net/10362/107055
País:Portugal
Oai:oai:run.unl.pt:10362/107055