Strategic talent management: the impact of employer branding on the affective commitment of employees
In a globalization context, underlined by the speed of technological transformation and increasingly competitive markets, the perspective of human capital, as an asset of strategic importance, stands out in differentiating human resource practices. Under this reality, the employer branding (EB) conc...
Autor principal: | |
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Outros Autores: | , , , , , , |
Formato: | article |
Idioma: | eng |
Publicado em: |
2021
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Assuntos: | |
Texto completo: | http://hdl.handle.net/10071/21524 |
País: | Portugal |
Oai: | oai:repositorio.iscte-iul.pt:10071/21524 |