"Machines to generate desire": Avant-garde Manifestos and Guerrilla Advertising
The association between the avant-garde and advertising is longstanding and bidirectional. Advertising, after all, is one of the “shocks” of modernity described by Walter Benjamin in his writings on Baudelaire. Avant-garde art reproduces the primary urban shock effects of crowds, advertisements, and...
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| Format: | article |
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2013
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| Online Access: | http://hdl.handle.net/10451/7909 |
| Country: | Portugal |
| Oai: | oai:repositorio.ul.pt:10451/7909 |