SUPPLIER INVOLVEMENT IN NEW PRODUCT DEVELOPMENT: A CASE STUDY FROM THE SEMICONDUCTOR INDUSTRY

Global competition requires that the companies adapt themselves to technological changes rapidly, develop new products, reduce the cost, shorten the time to market, and increase the quality. In this context, supplier involvement in New Product Development (NPD) is determinant for a company to respon...

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Bibliographic Details
Main Author: Vayvay, O. (author)
Other Authors: Cruz-Cunha, M. M. (author)
Format: article
Language:eng
Published: 2016
Subjects:
Online Access:http://hdl.handle.net/11110/1120
Country:Portugal
Oai:oai:ciencipca.ipca.pt:11110/1120