Assessing the pattern between customer metrics and net promoter score : a portuguese insurance sector case study
Dissertation presented as partial requirement for obtaining the Master’s degree in Information Management, with a specialization in Marketing Research and CRM
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| Formato: | masterThesis |
| Idioma: | eng |
| Publicado em: |
2019
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| Texto completo: | http://hdl.handle.net/10362/71864 |
| País: | Portugal |
| Oai: | oai:run.unl.pt:10362/71864 |