Field lab on internationalization: a case study of a Portuguese SME in the floor covering industry

Company X is a growing Portuguese SME operating in the floor covering industry as a wholesaler. The company intends to expand globally and consolidate its financial stability after experiencing a deep crisis and downsizing its business. This dissertation’s purpose is to develop realistic guidelines...

Full description

Bibliographic Details
Main Author: Martins, Mariana Oliveira De Almeida (author)
Format: masterThesis
Language:eng
Published: 2021
Subjects:
Online Access:http://hdl.handle.net/10362/137996
Country:Portugal
Oai:oai:run.unl.pt:10362/137996