Examining the relationship between hoteliers’ review site use intensity and hotel characteristics - Moroccan Hotels
Due to rapid development and consumer adoption of technology, the hospitality industry has dramatically increased online-based user-generated reviews for a variety of services, such as those found in eWOM communities (e.g., TripAdvisor). Few studies have tested-among eWOM communities-the correlation...
| Autor principal: | |
|---|---|
| Outros Autores: | , , |
| Formato: | review |
| Idioma: | eng |
| Publicado em: |
2020
|
| Assuntos: | |
| Texto completo: | http://hdl.handle.net/10400.1/14456 |
| País: | Portugal |
| Oai: | oai:sapientia.ualg.pt:10400.1/14456 |