Design visual e credibilidade percecionada na web : análise empírica de websites no sector da saúde
This study investigates the relationship between the visual design of websites in the health sector, notably hospitals' and clinics' websites, and the credibility awarded to them by users. The credibility assessment of online health information is particularly important due to its common u...
Autor principal: | |
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Formato: | masterThesis |
Idioma: | por |
Publicado em: |
2015
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Assuntos: | |
Texto completo: | http://hdl.handle.net/10451/18213 |
País: | Portugal |
Oai: | oai:repositorio.ul.pt:10451/18213 |