Using SEO to leverage digital visibility and atract visitors: the case of termas de Chaves
Digital presence, especially using websites, is currently one of the pillars for effective communication in the field of marketing. However, it appears that many organizations, despite making high investments in development, even if they present a visually attractive website, face difficulties in at...
Main Author: | |
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Other Authors: | , , |
Format: | conferenceObject |
Language: | por |
Published: |
2022
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Subjects: | |
Online Access: | http://hdl.handle.net/10198/25805 |
Country: | Portugal |
Oai: | oai:bibliotecadigital.ipb.pt:10198/25805 |