O3-2 evaluation of implementation and impact of a national mass media campaign to promote active lifestyles in Portugal: 'follow the whistle: physical activity is calling you'

Bibliographic Details
Main Author: Silva, Marlene Nunes (author)
Other Authors: Godinho, Cristina (author), Salavisa, Marta (author), Silva, Catarina Santos (author), Santos, Rute (author), Mendes, Romeu (author), Owen, Katherine (author), Teixeira, Pedro (author), Bauman, Adrian (author)
Format: article
Language:eng
Published: 2022
Subjects:
Mass media national campaign
Process and impact evaluation
COM-B model
Social marketing
Online Access:http://hdl.handle.net/10400.14/38953
Country:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/38953

Internet

http://hdl.handle.net/10400.14/38953

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