Big data in hotel revenue management: exploring cancellation drivers to gain insights into booking cancellation behavior
n the hospitality industry, demand forecast accuracy is highly impacted by booking cancellations, which makes demand-management decisions difficult and risky. In attempting to minimize losses, hotels tend to implement restrictive cancellation policies and employ overbooking tactics, which, in turn,...
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Outros Autores: | , |
Formato: | article |
Idioma: | eng |
Publicado em: |
2019
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Assuntos: | |
Texto completo: | http://hdl.handle.net/10071/18184 |
País: | Portugal |
Oai: | oai:repositorio.iscte-iul.pt:10071/18184 |