Big data in hotel revenue management: exploring cancellation drivers to gain insights into booking cancellation behavior
n the hospitality industry, demand forecast accuracy is highly impacted by booking cancellations, which makes demand-management decisions difficult and risky. In attempting to minimize losses, hotels tend to implement restrictive cancellation policies and employ overbooking tactics, which, in turn,...
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Other Authors: | , |
Format: | article |
Language: | eng |
Published: |
2019
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Subjects: | |
Online Access: | http://hdl.handle.net/10071/18184 |
Country: | Portugal |
Oai: | oai:repositorio.iscte-iul.pt:10071/18184 |