Business Intelligence and Data Mining to Support Sales in Retail
Markets are increasingly competitive, and organizations are constantly finding ways to improve their data processing in order to be able to find their customers’ behavioral patterns when they buy their products. The aim of this study is to create a body of knowledge, so that a project can use the to...
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| Other Authors: | , , |
| Format: | conferenceObject |
| Language: | eng |
| Published: |
2021
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| Subjects: | |
| Online Access: | http://hdl.handle.net/11328/3732 |
| Country: | Portugal |
| Oai: | oai:repositorio.uportu.pt:11328/3732 |