The logistics role of physical stores in the e-commerce channel of an omni-channel retailer
This paper explores how physical stores may be integrated in the online operations of an omni-channel retailer. A literature review enabled the creation of an initial framework, which was then validated by expert interviews. It was found that savings in transportation costs may support store fulfill...
| Autor principal: | |
|---|---|
| Formato: | masterThesis |
| Idioma: | eng |
| Publicado em: |
2020
|
| Assuntos: | |
| Texto completo: | http://hdl.handle.net/10362/104022 |
| País: | Portugal |
| Oai: | oai:run.unl.pt:10362/104022 |