Relationship between sport commitment and sport consumer behavior
The purpose of this study was to examine the relationships between sport commitment and three types of sport consumer behaviors: participation frequency, sporting goods and media consumption. A survey was conducted among sport participants of both individual and team sports, fitness and outdoor acti...
| Main Author: | |
|---|---|
| Other Authors: | , , |
| Format: | article |
| Language: | eng |
| Published: |
2016
|
| Subjects: | |
| Online Access: | http://hdl.handle.net/10400.13/1267 |
| Country: | Portugal |
| Oai: | oai:digituma.uma.pt:10400.13/1267 |