Marketing plan NOS: introducing pay per view

NOS, NOS Comunicações S.A., is a private telecommunications company of the portuguese market which is proud of being the “best communications and entertainment company in the market”. The company was born from a fusion between two of the biggest communications corporations in the country: on the fix...

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Bibliographic Details
Main Author: Pereira, Pedro Azeredo (author)
Format: masterThesis
Language:eng
Published: 2017
Subjects:
Online Access:http://hdl.handle.net/10071/13621
Country:Portugal
Oai:oai:repositorio.iscte-iul.pt:10071/13621