When should I call you? An analysis of differences in demographics and responses according to respondents’ location in a mobile CATI survey
Mobile phones are increasingly being used to collect social and marketing data, and some say it is just a question of time before they replace fixed phones. Although there is some evidence that much of the knowledge on computer-assisted telephone interviewing (CATI) surveys can be applied to mobile...
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| Format: | article |
| Language: | eng |
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2015
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| Online Access: | http://hdl.handle.net/10071/10272 |
| Country: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/10272 |