Online sport consumption : influence of consumers’ motivations and concerns on their actual behavior and future purchase intentions.

Mestrado em Gestão do Desporto

Bibliographic Details
Main Author: Ramos, Ricardo Filipe Carreira (author)
Format: masterThesis
Language:eng
Published: 2015
Subjects:
Comportamento atual
Consumo online
Desporto
E-consumidor
Intenções futuras
Internet
Motivação
Preocupações
Actual behavior
Concerns
E-consumer
Future intentions
Motivations
Online consumption
Sport
Online Access:http://hdl.handle.net/10400.5/8604
Country:Portugal
Oai:oai:www.repository.utl.pt:10400.5/8604

Internet

http://hdl.handle.net/10400.5/8604

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