Can unhappy pictures enhance the effect of personas? A user experiment
There has been little research into whether a persona's picture should portray a happy or unhappy individual. We report a user experiment with 235 participants, testing the effects of happy and unhappy image styles on user perceptions, engagement, and personality traits attributed to personas u...
| Autor principal: | |
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| Outros Autores: | , , , |
| Formato: | article |
| Idioma: | eng |
| Publicado em: |
2022
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| Assuntos: | |
| Texto completo: | http://hdl.handle.net/10071/25406 |
| País: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/25406 |