From animation to live-action: an analysis of the audiovisual strategies of the trailer with real actors of call of duty advanced warfare

Like the Cinema, games are an audiovisual product, but with the differential of the interactivity with players. As a new media, electronic games have shown a great communicational potential and, since the evolution of different technologies, it has emerged the need of creating a promotion strategy f...

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Bibliographic Details
Main Author: Goethel, Mariana Fagundes (author)
Other Authors: Trevisan, Michele Kapp (author)
Format: article
Language:por
Published: 2016
Subjects:
Online Access:https://www.revistacomunicando.sopcom.pt/index.php/comunicando/article/view/219
Country:Portugal
Oai:oai:revistacomunicando.sopcom.pt:article/219