Is this the beginning of the end for retail websites? A professional perspective
This paper expects to understand professionals opinion concerning the impact of the increasing use of Social Media (SM) and commercial Mobile Applications (MA) instead of retail websites in their online strategy. Unstructured interviews with Internet professionals were applied on the LinkedIn profes...
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| Outros Autores: | , |
| Formato: | article |
| Idioma: | eng |
| Publicado em: |
2021
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| Assuntos: | |
| Texto completo: | http://hdl.handle.net/10071/22786 |
| País: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/22786 |