Customer Loyalty toward grocery retailing service: a multidimensional approach to costumer perceived value

Structured abstract Purpose: To deepen, in grocery retail context, the roles of consumer perceived value and consumer satisfaction, as antecedents’ dimensions of customer loyalty intentions. Design/Methodology/approach: Also employing a short version (12-items) of the original 19-item PERVAL scale o...

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Detalhes bibliográficos
Autor principal: Sampaio, Ana (author)
Outros Autores: Saramago, João (author)
Formato: article
Idioma:eng
Publicado em: 2017
Assuntos:
Texto completo:http://hdl.handle.net/10174/20253
País:Portugal
Oai:oai:dspace.uevora.pt:10174/20253