Driving innovation through social data: a methodology for building buyer personas

Bibliographic Details
Main Author: Natália Cavalcanti Carneiro Leão (author)
Format: masterThesis
Language:eng
Published: 2018
Subjects:
Outras ciências da engenharia e tecnologias
Other engineering and technologies
Online Access:https://hdl.handle.net/10216/114233
Country:Portugal
Oai:oai:repositorio-aberto.up.pt:10216/114233

Internet

https://hdl.handle.net/10216/114233

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