Marketing plan for Club del Gourmet and SuperCor
This Master project has the objective of developing a strategic and operational Marketing Plan to support the launch of an innovative service to the gourmet sector, more specifically at El Corte Ingles, being the service available in SuperCor and Club del Gourmet. The idea behind the service is to p...
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| Format: | masterThesis |
| Language: | eng |
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2016
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| Online Access: | http://hdl.handle.net/10071/11599 |
| Country: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/11599 |