How costumers' way of life influence the value co-creation
Purpose: This article is a contribution to the understanding of how value arises in well-established markets, and under which circumstances actors integrate resources from different service ecosystems to generate value. To understand this phenomenon, it is fundamental to consider which practices are...
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| Format: | article |
| Language: | eng |
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2022
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| Online Access: | http://hdl.handle.net/10071/24075 |
| Country: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/24075 |