Passenger perception of service quality of Chinese Airlines and the impact on intention to recommend

Mestrado em Marketing

Bibliographic Details
Main Author: Zhao, Mengyuan (author)
Format: masterThesis
Language:eng
Published: 2019
Subjects:
Qualidade de serviço
E-WOM
Intenção de recomendação
Companhias aéreas Chinesas (Português) Service quality; E-WOM; Intention to recommend; Chinese airlines
Service quality
Intention to recommend
Chinese airlines
Online Access:http://hdl.handle.net/10400.5/18833
Country:Portugal
Oai:oai:www.repository.utl.pt:10400.5/18833

Internet

http://hdl.handle.net/10400.5/18833

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