Political Public Relations: origins, challenges and applications
When compared to corporate public relations, political public relations are still a new field of study, which nonetheless has a great development potential. This article presents a reflec-tion on public relations in the political sphere, by remembering its conceptual grassroots and studying the chal...
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| Formato: | article |
| Idioma: | eng |
| Publicado em: |
2016
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| Texto completo: | http://hdl.handle.net/10400.6/4166 |
| País: | Portugal |
| Oai: | oai:ubibliorum.ubi.pt:10400.6/4166 |