The strategic impact of social networks on the online gaming industry : strategic use of technology

This dissertation focuses on assessing the strategic potential of social networks by answering the following research question: Is there any strategic impact of social networks on the online gaming industry? In order to analyze the strategic potential of social networks for online games, we identify...

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Bibliographic Details
Main Author: Sousa, Sofia Taveira de (author)
Format: masterThesis
Language:eng
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/10400.14/15671
Country:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/15671