The disruptive force of cannabis : impacts of recreational cannabis on the alcohol industry

Shifts in global cannabis legislation are having unprecedented effects on multiple industries. Cannabis is increasingly gaining traction in the consumer goods domain and carving out a place in the alcohol drinks industry. The latter is experiencing a secular decline while facing the game-changing tr...

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Detalhes bibliográficos
Autor principal: Agbovadan, Christopher (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2020
Assuntos:
Alcohol
Cannabis
Competition
Consumer goods
Disruption
Innovation
Innovator’s dilemma
Strategy
Álcool
Bebidas de canábis
Bens de consumo
Competição
Dilema do inovador
Disrupção
Estratégia
Inovação
Marijuana
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
Texto completo:http://hdl.handle.net/10400.14/31225
País:Portugal
Oai:oai:repositorio.ucp.pt:10400.14/31225

Texto Completo

http://hdl.handle.net/10400.14/31225

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