A decision support system framework to track consumer sentiments in social media
With the evolution of web 2.0 and social networks, customers and companies’ online interaction is growing at a fast pace, containing valuable insights about consumers’ expectations that should be monitored and explored in a day-to-day basis. However, such information is highly unstructured and diffi...
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| Other Authors: | , |
| Format: | article |
| Language: | eng |
| Published: |
2018
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10071/16588 |
| Country: | Portugal |
| Oai: | oai:repositorio.iscte-iul.pt:10071/16588 |