Tourist motivation of the residents of the Urban Quadrilátero of Minho: a gender analysis
Women are increasingly active in the participation and consumption of tourism, representing a strong and unique market segment. Knowledge of the needs and preferences of female tourists represents a key success factor in the tourism industry. This preliminary study seeks to capture the underlying re...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | article |
| Language: | eng |
| Published: |
2013
|
| Subjects: | |
| Online Access: | http://hdl.handle.net/11110/350 |
| Country: | Portugal |
| Oai: | oai:ciencipca.ipca.pt:11110/350 |