Internationalization strategy of Quidgest to the Dominican Republic

The underlying project was carried out with the purpose of conducting an internationalization strategy of Quidgest to the Dominican Republic. Thus, an analysis of the enterprise competitive advantages resources is computed, followed by a country ranking analysis to select the optical market. By eval...

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Detalhes bibliográficos
Autor principal: Lavrador, Maria Ana Reis Moreira Mascarenhas (author)
Formato: masterThesis
Idioma:eng
Publicado em: 2019
Assuntos:
Texto completo:http://hdl.handle.net/10362/38854
País:Portugal
Oai:oai:run.unl.pt:10362/38854